About Us

About us


Come on in... The water is Hayward
At Hayward®, we’re more than just pool equipment. We strive to ensure your swimming pool experience is worry and hassle-free. That’s why our equipment is engineered to last and work smart at keeping your pool sparkling clean and trouble free. For over 80-years, we’ve been helping pool owners enjoy the pleasures of pool ownership by manufacturing cutting edge, technologically advanced, energy efficient pool equipment worldwide.

Headquartered in Elizabeth, New Jersey, USA, Hayward Pool Products is the largest manufacturer of residential swimming pool equipment in the world. Founded in 1925 by Irving M. Hayward and acquired in 1964 by the current controlling shareholder, Oscar Davis, the 2002 Ellis Island Medal of Honor recipient who has instilled the ethical principles, core values and management practices that remain unchanged to this day; A family business built on trust and respect for its employees, customers and suppliers alike, remembering that simplicity and efficiency are the overriding requirements for a successful and profitable business and that effective communication leads to operational excellence. It has been this foundation that has enabled Hayward to set the standard in innovation for more than 40 years.

Hayward has developed an extensive line of energy efficient residential pool equipment including pumps, filters, heaters, heat pumps, cleaners, electronic control systems, electrolytic salt chlorinators, lighting, safety equipment, and white goods such as skimmers, main drains and other thermoplastic pool construction fittings. Hayward has revolutionised the market with keystone products such as the industry’s first thermoplastic pump, The Super Pump® in 1975, the ProSeries™ filter along with the first thermoplastic VariFlo™ valve, and in 1997, The ‘H’ Series Heater by utilising polymer headers and FileTile™ to achieve excellence in heating design. TriStar®, SwimClear™ and the PoolVac™ technology developed in 1983 also top the list when it comes to the industry's most well-known, highly regarded pool equipment.

With a sales organisation stretching throughout the US, Canada, Mexico, Europe, Asia and Australia, Hayward is able to work closely with its distributor partners and over 3,000 Totally Hayward™ Dealer Partners, to support millions of satisfied pool owners who use Hayward equipment. Hayward also markets its products in parts of Asia, Africa, Latin America, the Middle East through its subsidiary, Hayward Meridian Inc (IMG) via a network of Hayward Advantage distributors. Clevaquip Pty Ltd was the Australian Hayward Advantage distributor who had been partnered with Hayward for more than a decade. In 2011, Hayward acquired a controlling interest in Clevaquip to transform it into Hayward Pool Products (Australia) Pty Ltd, to better serve the expanding interests and needs of the Australian and New Zealand marketplaces.

Hayward Pool Products (Australia) are based in Melbourne with additional branches in Sydney, Brisbane and Perth. Hayward Australia embraces the mantra that running out of stock is detrimental to both our business and that of our customers. Maintaining four branches across the country allow us to hold a significant amount of inventory with the intention of offering exceptional customer and technical service to our emerging Totally Hayward™ Dealer network, whom in turn can ensure their own customer base is nurtured properly to achieve our goal of more Aussie families enjoying backyard vacations.

Totally Hayward Logo

Hayward also designs and markets the Totally Hayward® System, a concept of high-performance patented components engineered to work together as a team to keep pools at their best. By combining innovative technology, quality products and single-source responsibility, Hayward has created the ultimate pool experience for your backyard getaway. Hayward strongly believes that when things are designed to go together, they become greater than the sum of their individual parts. When you purchase the Totally Hayward System, you receive the Totally Hayward Extended Warranty, total coverage designed to be the best in its class for worry-free pool enjoyment. Now that’s what we call … a commitment to teamwork.

*Contact your local authorised Totally Hayward Partner for details.

Hayward Energy Solutions Logo

Energy conservation and efficiency is on everyone’s mind. If energy’s the question, Hayward’s Energy Solutions® is the answer. Hayward Energy Solutions are more environmentally responsible on two levels. Individually, each piece of equipment is extremely energy efficient and by working together they reach an entire new level of efficiency. On average, Hayward Energy Solutions save pool owners up to 90% on their pools energy costs. Energy’s Solutions® can also lower a pool’s carbon footprint, while taking the work out of owning a pool and spa. It’s the kind of commitment that’s made Hayward a global leader in pool products for more than 80 years.

Work Less. Play More.®